NelsonMail: $1.67b productivity problem
- It is a news article discussing the lack of productivity in the Nelson-Tasman region of New Zealand.
- The article repeatedly states statistical information in order to show the severity of the situation and to enforce credibility.
- Quotes from the Nelson Regional Development Agency chief executive and Neslon-Tasman Regional Skills Leadership Group chairperson are used in the text as they align with the motive of the article and are from a credible source whom the audience views as an authority figure likely to be knowledgeable on the subject.
- The text chooses to first and foremost talk about the problem itself, and then provide a possible solution. Lastly, it is brieflt explained why the lack of productivity is a problem.
- The focus on the problem itself rather than why it might be a problem is used to keep the audience's attention on the lack of productivity and how it should be solved.
- Logic is established through the use of many statistics and data figures.
- Credibility is established through referencing quotes and paraphrasing officals and economists, which are seen as trustworthy or knowledgeable sources.
- Reference to how the lack of productivity is leading to some families struggling with income is used to garner sympathy.